Sales Representatives

HCS Affiliates Group is a human resources and management consultancy organization based in Nairobi, Kenya, offering a comprehensive range of services.

The Sales Representative is responsible for driving sales, marketing, and product visibility within their assigned territory. This involves ensuring sales volume, brand mix targets, product availability, quality, and customer pricing are met. The role requires regular updates to the customer database, managing stock rotation, and ensuring high customer satisfaction. Additionally, the representative must adhere to internal credit control policies, optimize the use of company resources, and provide market intelligence reports on competitor activities to the Area Sales Manager. They are also expected to identify and mitigate commercial risks and contribute suggestions for improving marketing systems.

1. Achieve sales volume, brand mix, availability, visibility, quality, and customer price targets within predetermined parameters.
2. Update the customer database regularly with area customer information and manage stock rotation.
3. Ensure high customer satisfaction regarding sales within the territory.
4. Adhere strictly to internal credit control systems and policies.
5. Manage and maximize the utilization of assigned company resources.
6. Analyze marketing systems and provide suggestions for improvement to the Area Sales Manager.
7. Identify, monitor, and minimize commercial risks.
8. Provide market intelligence reports on competitor activities.
9. Develop key market shareholding.
10. Attain monthly sales targets.
11. Gather, analyze, and maximize potential growth areas.
12. Ensure effective cost exposure and control.

1. A Diploma in Sales and Marketing or a Business-related field is required.
2. A Bachelor’s degree in Marketing or a Business-related field is an added advantage.
3. Minimum of two (2) years of sales experience, preferably in the FMCG sector or a comparable industry like tea.
4. Proven ability to engage in hands-on selling and achieve sales targets.
5. Proficiency in computer usage.
6. Demonstrated knowledge of basic brands.
7. Strong selling and negotiation skills.
8. Good written and oral reporting skills.
9. A valid driving license with actual driving experience.