Direct Sales Representative – Personal Banking

HFCB Kenya Limited is a financial institution offering banking and financial services.

The Direct Sales Representative for Personal Banking is responsible for driving growth in the retail sector by aggressively pursuing sales opportunities and nurturing client relationships. Key activities include planning and tracking daily sales, identifying new business prospects within the branch's operational area, and collaborating with management on sales initiatives. The role involves presenting banking products to various prospects, including individuals, schemes, and business owners, and engaging with customers both at the branch and their workplaces to understand their financial needs and offer suitable products.

1. Sell consumer banking products, including new-to-bank accounts, focus accounts, and facilitate loan and deposit mobilization.
2. Plan sales activities, track daily performance, and report progress to branch management and the sales team leader.
3. Identify and assess business opportunities within the branch's operational area and coordinate with branch management and the sales team leader for sales initiatives.
4. Deliver presentations to potential clients, including individuals, group schemes, and business owners.
5. Conduct customer interviews and interactions both at the branch and client locations to understand needs and recommend suitable products.

1. A minimum of 2 years of experience in the banking and financial services sector.
2. Hold a Bachelor's Degree in a business-related field from an accredited institution.
3. Possess strong communication and presentation abilities.
4. Demonstrate strong coordination skills.
5. Exhibit analytical skills.
6. Have excellent interpersonal skills.
7. Proficient in negotiation and selling techniques.
8. Leadership and management skills are an advantage.
9. Computer literate, with proficiency in MS Office Suite.
10. Excellent verbal and written communication skills.
11. Be confident, self-driven, with strong interpersonal and negotiation skills.
12. Demonstrate integrity and strong negotiation skills.
13. Ability to drive change and innovation, coupled with a strong desire for excellence.
14. Capable of achieving business targets and providing service with minimal supervision.
15. Flexible and willing to travel on short notice.