Account Manager Agency Business

Mediamax Network Limited is looking for a dynamic and results-oriented Account/Business Executive to significantly boost commercial advertising revenues within its agency division. This position involves crafting and implementing strategies to attract new clients, nurturing existing client relationships, and optimizing revenue growth through impactful advertising campaigns. The role requires close collaboration with clients, internal departments, and external partners to deliver exceptional advertising solutions that align with client goals and contribute to overall business success.

1. Identify and pursue new business opportunities to expand the agency’s client base and generate commercial advertising revenues.
2. Conduct market research to identify target industries, clients, and advertising trends.
3. Develop and implement strategic sales plans to achieve revenue targets.
4. Build and maintain a strong pipeline of potential clients through prospecting, networking, and relationship building.
5. Cultivate and nurture relationships with existing clients to foster long-term partnerships and ensure client satisfaction.
6. Understand clients’ advertising needs, objectives, and target audience to develop effective advertising strategies and campaigns.
7. Collaborate with clients to develop customized advertising solutions that align with their goals and budgets.
8. Monitor campaign performance and proactively address any issues or concerns raised by clients.
9. Conduct regular client meetings, presentations, and progress updates.
10. Identify upselling and cross-selling opportunities to maximize revenue from existing clients.
11. Collaborate with internal teams including creative, media planning, and account management to deliver exceptional advertising campaigns.
12. Stay up to date with industry trends, emerging technologies, and best practices in commercial advertising to drive innovation and maintain a competitive edge.

1. Bachelor’s degree in Marketing, Business Administration, or a related field.
2. Proven experience in agency business development, client management, and revenue generation within the advertising industry.
3. In-depth knowledge of advertising principles, media planning, and digital marketing trends.
4. Strong sales and negotiation skills, with a demonstrated track record of exceeding revenue targets.
5. Excellent communication, presentation, and interpersonal skills.
6. Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions.
7. Proactive and self-motivated, capable of working both independently and as part of a team.
8. Demonstrated leadership abilities and the capacity to drive results in a fast-paced, deadline-oriented environment.
9. Minimum of 3 years of experience in Advertising Sales, specifically handling Advertising Agency Business, with TV experience being an added advantage.